Rueckheim, Louis

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Louis Rueckheim was the brother of Frederick William Rueckheim, a German immigrant, who invented a molasses covered popcorn, which after the Great Chicago Fire, he sold from a successful popcorn stand in downtown Chicago.

With his brother, Frederick William Rueckheim, Louis sold an early version of Cracker Jack, originally a mixture of popcorn, molasses, and peanuts, at the Chicago World’s Fair in 1893 (The name was given to the treat by an enthusiastic customer who remarked 'That’s crackerjack,' an expression meaning 'first rate.') Prizes were included in every box starting in 1912.